Writing a provider profile that helps people choose you
· For providers · Source checked 13 October 2026
People comparing providers want specific, checkable answers. What to put in a profile, what to keep current, and what to leave out so that your listing is honest and useful.
Write for someone comparing two or three providers
A person choosing a provider usually has a short list and a set of questions: do you provide exactly this support, who would deliver it, what days and times, where you work, how you charge, and what happens if something goes wrong. Our guide to choosing a provider lists twelve of them. A profile that answers those questions in plain language makes the decision easy to make in your favour, or easy to rule out early, and both are good outcomes.
What to include
Say what you provide and for whom, in the words a participant would use. Name the suburbs or regions you actually cover and the days and hours you can work. Say how funding can be arranged, for example whether you work with self-managed, plan-managed and NDIA-managed participants. State your registration status clearly and say which support types you are registered for if you are registered.
Give a straightforward way to enquire and say what happens next. If you have conditions, such as minimum shift lengths or travel charges, say so up front, because it saves everyone time and avoids a hard conversation later.
Keep it current
A profile is a promise about the present. When service areas, funding types or availability change, change the profile. On SolDirectory, your listing shows the service areas, funding types and registration status you enter, and member providers confirm each week that they are taking referrals, so that people are not directed to a provider that has no capacity.
If you stop taking new referrals, say so. A short, honest “not taking new participants in this area at the moment” is more useful to everyone than a profile that implies availability.
Be careful with claims
The Code of Conduct expects integrity, honesty and transparency, and prices that can be justified. Avoid “best”, “guaranteed” and other claims you cannot substantiate, and do not describe registration or qualifications in a way that overstates them. A listing is not a guarantee of work, and a profile is not an endorsement.
Respect privacy as well. Do not publish participant names, photos or stories without clear consent, and check that anything you publish is not identifiable.
Make the next step easy
Say who will respond and how quickly you aim to. Keep contact details current, check your enquiry inbox, and set up notifications so a new request does not wait. Our guide to responding to enquiries covers what to say in a first reply. General information only.
Frequently asked questions
What should a provider profile include?
What you provide and for whom, in the words a participant would use. The suburbs or regions you actually cover and the days and hours you can work, how funding can be arranged, and your registration status, with the support types you are registered for if you are registered. Give a straightforward way to enquire and say what happens next.
How do I keep a profile current?
A profile is a promise about the present, so when service areas, funding types or availability change, change the profile. If you stop taking new referrals, say so: a short, honest “not taking new participants in this area at the moment” is more useful than a profile that implies availability.
What claims should I avoid?
Avoid “best”, “guaranteed” and other claims you cannot substantiate, and do not describe registration or qualifications in a way that overstates them. Do not publish participant names, photos or stories without clear consent.
Keep learning
- How to become a registered NDIS provider: the steps and what to prepare: Registration is an application, an independent quality audit and a suitability assessment. Here is the sequence, what to have ready, and where the costs and delays usually sit.
- Responding to enquiries: a practical checklist for NDIS and aged care providers: An enquiry is a person asking for information, not a booking. How to reply quickly and respectfully, what to put in a first message, and how to decline well when you cannot help.
- Handling complaints well: a guide for NDIS providers: A complaint handled well can strengthen a relationship. What the Commission expects, the “four As” approach to resolution, and why procedural fairness matters to everyone involved.
- Reportable incidents and incident management: what NDIS providers need to know: Incidents happen, and how you respond is what is judged. The difference between an incident and a reportable incident, the timeframes, and a simple process to build around them.
More in our NDIS updates and insights, our step-by-step guides, or the NDIS and aged care provider directory.
Official sources
Source checked 13 October 2026. Rules and guidance can change; verify current details with the responsible agency. How we write and check our guides.